Case Study
SynapsDx
How a Full Deliverability Rebuild & Targeted Outreach Engine Drove 374% Revenue Growth
Location
Virginia, USA
Industry
Biotechnology & Healthcare
Result
+374% revenue through cold outreach
Overview
SynapsDX, an emerging innovator in their sector, approached our team after struggling to scale their outbound efforts. Their internal cold email campaigns were not generating meaningful conversations, inbox placement was inconsistent, and their LinkedIn outreach produced almost no conversions.
They needed a complete outbound transformation — from their technical foundations to their messaging, ICP targeting, and daily execution.
Over the next 12+ months, we rebuilt their entire outbound ecosystem, implemented industry-leading deliverability infrastructure, created high-converting copy, and launched a multi-channel outbound engine.
Result: SynapsDX achieved 374% revenue growth purely from cold email + LinkedIn outreach.
The Challenge
Before partnering with us, SynapsDX faced several critical problems:
Poor Deliverability: Their emails frequently landed in spam or promotions, crippling open rates and throttling reply rates.
No Clear ICP: Their team lacked a refined ideal customer profile, leading to wasted outreach and inconsistent lead quality.
Underperforming Messaging: Existing emails and LinkedIn scripts were generic, unclear, and failed to generate interest or trust.
Low Lead Flow: Their outreach averaged fewer than 2–3 conversations per month.
Scaling Issues: Even when prospects replied, the pipeline was unpredictable and not built for long-term growth.
SynapsDX needed a system - not just emails - that would consistently deliver qualified leads every single day.
What We Did
We executed a full-spectrum outbound transformation, starting with foundational deliverability, then building a repeatable multi-channel system:
1. Comprehensive Deliverability Audit & Fix
We performed a deep technical deliverability audit, identifying the exact issues harming inbox placement.
Actions included:
- Domain + subdomain setup for outbound
- SPF, DKIM, DMARC authentication fixes
- Warm-up systems & IP/domain rotation
- List cleaning, spam-trap avoidance, and bounce mitigation
- Setting up the right tools for monitoring inbox placement and domain health
Within weeks, SynapsDX went from spam-prone to healthy sender status across major providers.
2. ICP Development & Targeting Strategy
We created a precise Ideal Customer Profile for SynapsDX, breaking it down by:
- Industry
- Company size
- Tech maturity
- Pain points
- Buying triggers
- Decision-maker persona
This sharpened targeting improved lead quality and ensured every outreach message was relevant and compelling.
3. High-Converting Cold Email & LinkedIn Copy
Next, we rebuilt their entire outbound messaging library:
- Multi-step cold email sequences
- Personalised value-based scripts
- LinkedIn connection messages
- Follow-up messages
- Re-engagement sequences
The copy positioned SynapsDX as a solutions partner, not a vendor — resulting in more replies, more positive conversations, and a drastically improved booking rate.
4. The Solution (The System We Built)
What SynapsDX received was not a one-time service — but a long-term outbound acquisition system, built to scale and refined over time:
✔ Repaired deliverability + healthy domain infrastructure
✔ Clear ICP targeting strategy
✔ Message frameworks that convert
✔ Predictable daily lead flow
✔ Multi-channel outbound (Cold Email + LinkedIn)
✔ Monthly reporting, optimization & testing
✔ Full done-for-you outbound execution
Today, the system still runs — continuing to bring new business every month.
The Results
The impact of our work was immediate and continued to scale over the following year:
📈 374% Increase in Revenue
All directly attributable to outbound — cold email and LinkedIn alone.
🔥 Consistent Daily Lead Flow
We generated 2 qualified leads per day, creating a stable and predictable pipeline.
📬 Inbox Placement Recovered
Emails consistently landed in Primary inboxes, dramatically increasing open and reply rates.
💼 12+ Months of Ongoing Partnership
SynapsDX has remained a client for over a year due to sustained performance and trust.
Conclusion
SynapsDX’s transformation demonstrates what happens when a struggling outbound system is rebuilt with:
- he right infrastructure
- the right messaging
- the right audience
- and consistent execution
A pipeline that once produced almost nothing now delivers predictable, revenue-driving results - every single day.
374% revenue growth is not an accident. It’s the outcome of a repeatable, data-backed outbound engine.
Want results like this?
If your company wants:
Higher inbox placement
More qualified conversations
A reliable outbound pipeline
And measurable revenue growth
We can build the same system for you.
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